The SEO dashboard
The organic-acquisition dashboard with fictional data from an example client: non-brand clicks, opportunities, risks, management report, including AI traffic from ChatGPT and Perplexity. Open the dashboard →
Work samples
We know the pain, because we solved it.
Every system here grew out of a real problem in business or marketing: something that used to cost manual work, gut feeling or time, now a process. No client names, no logos, that stays confidential. Instead the systems themselves, a clickable dashboard, and what they used to cost versus what they do today.
Click for yourself
Three work samples you can test yourself.
No screenshots, running systems. This is exactly what they look like for clients, just with real data.
The AI pipelines
How your knowledge becomes context for Claude, and how three data sources become a dashboard with Slack: both systems explained step by step. See the use cases →
This website
The concept, copy, design and code of this site come from the same AI workflows we set up for clients: SEO- and GEO-ready, built multilingual, run by one person.
Content & Brand
From idea to live.
From idea through go-live to reporting, in one flow. Text and social, multilingual, with up to 80% less time spent on admin and production.
From idea to go-live, 80% faster
Before: every piece a battle, several review rounds until tone and facts held up.
Today: context engineering sets tone, structure and facts from the start. One clean round instead of five, around 80% less time.
Content in languages you don't speak
Before: a translation team, extra reviews, weeks of delay per language.
Today: templates and guidelines produce consistent content across languages, without speaking the language fluently and without a separate review.
A faceless channel that runs itself
Before: post manually every day, or not at all.
Today: automatic daily posting, carousels in brand and tone, captions and alt tags done, all from one process.
SEO & Data
Every measure with a price tag.
No more gut feeling. Data that turns into actions, and actions you can tie to revenue.
Three tools into one dashboard
Before: pulling separate reports from Search Console, GA4 and SEO tools and stitching them together by hand.
Today: everything in one dashboard with Slack. A finished monthly report with status, learnings and opportunities. Open the dashboard →
Learnings become slides
Before: after the report, more hours building the leadership presentation.
Today: the learnings land automatically as finished executive slides, ready to present.
Finally see what SEO delivers
Before: SEO as a black box, nobody knew which measure did what.
Today: every measure hangs off a ticket, whether Jira, Asana or Linear. You see for yourselves which idea drove which revenue and which leads.
Team & Operations
Hours back, every week.
The invisible work that eats time runs automatically. The team works on what matters instead of status updates and invoices.
Less admin for the whole team
Before: status, tickets and updates copied back and forth by hand.
Today: Slack and a ticket board take the admin time off the whole team.
ICE score instead of gut feeling
Before: good ideas fade in notes, priority goes to whoever is loudest.
Today: opportunities get collected as ideas, scored by ICE and worked through in order.
Invoices that write themselves
Before: hunting down hours at month-end and typing up invoices.
Today: time tracking, invoice and a finished email are ready on the 1st of every month.
Results
From real ownership.
These numbers come from roles with full SEO ownership over years, not one-off projects. Anonymised by industry, names in conversation where confidentiality allows.
0 to 78,000 visits a month
The largest platform in a Swiss marketplace portfolio, built organically over roughly six years. Across the portfolio: 10+ platforms in 4 markets and 5 languages, +47% organic revenue on average.
0 to 12,600 visits in 30 months
A younger platform in the same portfolio, from zero to 12,600 organic visits a month, still climbing.
+17% traffic, +25% revenue
International e-commerce brand, several European markets, including a technical migration.
Company-wide SEO strategy
Two years of cross-company SEO and consulting at a large Swiss insurer.
Working together
Something similar in mind?
Tell us briefly what you have in mind. In the intro call we show matching excerpts from real work: audit extracts, content briefs and management reports, anonymised.